Neighborhood Websites aren’t just for REALTORS any more.

September 2nd, 2009 by Don Eagle

Back when we started in 2001 our goal was to deliver a fully functional neighborhood web site to the community and bring in one REALTOR to run it and advertise within it. From experience we knew that if the neighborhood saw the site as theirs and not one that was another real estate site or belonged to someone else they would get behind it, tell each other about it and promote it. And the payoff for the REALTOR?  Having thousands of people driving traffic to the site they were within- kind of a Trojan horse kind of thing. And running the site, promoting it and keeping it lively and up to date did not take much time. And it was more fun than an open house and got us in front of many more buyers.
Anyway, that was then.
We did everything we could to instruct, encourage and motivate to get the REALTORS that sponsored the neighborhood site to do the right things so they could get the ultimate payoff- more buyers and sellers.

But no matter what there was always some that would sit back, watch TV and complain that nothing is working.  Drats, it’s you that’s not working!

So today we have changed the game all around. During the past 8 or 9 years we have had civic clubs, community organizations, community minded businesses and individuals ask to be the one behind the neighborhood website.

It’s time now. Today, our Neighborhood Websites have grown into Neighborhood Web Centers – all full of services, media and live video hosts that make each neighborhood a place that all return to day after day. We hoped with REALTORS they would manage and keep all the merchants, schools, clubs, organizations, churches and residents involved.
Today that is going to take a very special person or group- The Neighborhood Ambassador . Read all about it at www.NeighborhoodAmbassador.com. Now we aren’t saying it can’t be a REALTOR- but it doesn’t have to be any more. Now it is open for applications to find just the right person or group that is a good match. Are you the Neighborhood Ambassador type?

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